Performance Marketing Manager
Full-time
Remote / Hybrid
Key Responsibilities
- Develop and execute performance marketing strategies across paid digital channels
- Plan, launch, monitor, and optimize campaigns based on acquisition and business objectives
- Manage campaign budgets and allocate resources across channels based on performance data
- Analyze conversion funnels, audience behavior, acquisition costs, and campaign efficiency
- Identify opportunities to improve CAC, ROAS, conversion rates, and overall marketing performance
- Design and coordinate A/B tests across audiences, creatives, messaging, offers, and landing pages
- Work closely with creative, content, analytics, and strategy teams to improve campaign effectiveness
- Build clear performance reports and translate campaign data into actionable recommendations
- Monitor market trends, platform changes, and emerging acquisition opportunities
- Support the development of scalable processes for campaign management and optimization
Requirements
- 3+ years of experience in performance marketing, paid acquisition, growth marketing, or a related role
- Hands-on experience managing campaigns across platforms such as Google Ads, Meta Ads, Microsoft Ads, or similar advertising ecosystems
- Strong understanding of performance metrics including CAC, CPA, ROAS, CTR, conversion rate, and customer lifetime value
- Experience working with analytics platforms, attribution systems, dashboards, and campaign reporting tools
- Strong analytical skills and the ability to identify patterns and opportunities within performance data
- Practical understanding of conversion funnels, audience segmentation, remarketing, and campaign experimentation
- Experience with A/B testing and structured hypothesis validation
- Ability to manage multiple campaigns and priorities while maintaining attention to detail
- Strong communication skills and experience collaborating with cross-functional teams
- English proficiency sufficient for professional communication and documentation
What We Offer
- Flexible remote or hybrid working format
- Opportunity to manage campaigns across different digital channels and markets
- Direct involvement in performance strategy, experimentation, and growth initiatives
- Access to modern advertising, analytics, automation, and reporting tools
- Collaboration with experienced marketing, creative, analytics, and strategy specialists
- Freedom to propose new hypotheses, test approaches, and influence campaign development
- Clear ownership of projects and visibility into the business impact of your work
- Professional development through challenging projects and continuously evolving digital marketing environments
Contact Us
Join us at an exciting stage of growth where your ideas can have a direct impact on the future of the company.